Instashotino, 2024

logo, typography, color palette, supporting visual system for both print and digital use

Visual identity for Instashotino.com, a simple and effective way to share photos from various events using QR codes. The visual identity is playful, modern, and friendly, built on playfulness and accessibility. The brand uses hand-drawn illustrations and simple emojis that feel natural and informal, communicating directly with the user. The typography is bold, friendly, and legible across all media. The color scheme plays on the contrast between a light or dark background and pastel accents, creating visual lightness and distinct style associated with the brand.

Created at Wink&Nod digital agency.